Are you ready to take your career to the next level in a fast-growing start-up? Looking for a role where you can take full ownership in a key commercial position and help shape Grale’s future growth? As Grale’s first dedicated commercial hire, you’ll take ownership of scaling a proven offering in a company that has already grown revenue 20x and established strong customer cases.

Continue your growth in an award-winning green tech company redefining sustainable materials - in a role that is expected to grow significantly as the company expands globally, giving you the chance to broaden your responsibilities, develop, and shape the future of our commercial function.

Commercial Lead

As Commercial Lead, you will be at the heart of Grale’s commercial growth. You will take sales from founder-led execution to a structured, scalable function, owning both the strategy and the hands-on execution. This is an entrepreneurial opportunity where you will sell, build, learn, iterate and scale.

You will: 

• Own the entire sales cycle - from initial outreach and prospecting to negotiation, closing, and successful onboarding.

• Take over and further develop founder-led sales, turning early traction into a repeatable and scalable commercial engine.

• Further develop and execute Grale’s go-to-market strategy, including ICP definition, segmentation, messaging and outreach.

• Build structure - processes, playbooks, pipeline management, forecasting and CRM best practices.

• Actively prospect and engage new customers across relevant segments (brands, retail, FMCG, HoReCa, facility management, distributors, events).

• Execute the commercial strategy, drive daily sales activity through outreach, customer meetings, and active pipeline management.

• Work closely with founders and internal teams to continuously refine pricing, offerings and sales narratives based on real customer insights.

• Track and analyze sales performance and pipeline development in CRM-system. 

• Lay the foundation for future growth - by proving the model, with the long-term opportunity to scale the commercial function over time.
  

Grale’s products hold strong potential for long-term customer relationships. In this role, you will go beyond selling a single physical product and help define how we create long-term value, impact and brand alignment for our customers.

Through a value-driven sales approach, you will position Grale as a strategic, high-value commercial partner, using sustainability as a core value driver - not just a feature.

What you bring: 

• 3+ years of B2B sales experience, ideally within physical products (FMCG) or value-based sales.

• Proven experience owning deals end-to-end and consistently closing business.

• Comfort working in ambiguity and building structure from scratch.

• Experience from a startup or scale-up environment is a strong plus - especially if you’ve helped take sales from founder-led execution to scalable go-to-market.

• A strong network within wholesale, retail, facility management or HoReCa is a plus.

• Excellent communication and negotiation skills.
  Fluency in Swedish and English.
  

You are someone who:

• Is a self-starter with strong ownership - you take initiative and responsibility for results.

• Thrives in a fast-paced, entrepreneurial environment.

• Is equally comfortable thinking strategically and executing hands-on.

• Is motivated by building long-term value, not just quick wins.

• Shares our passion for sustainability and meaningful, measurable change.
  

What you get:

• The chance to be part of a fast-growing startup making measurable environmental impact.

• Work alongside award-winning founders featured on Forbes 30 under 30 and awarded Prince Daniel Fellowship.

• Shape a global brand from the ground up.

• Beautiful, modern office in the heart of Stockholm.

• Free daily breakfast.

• Wellness grant + access to gym and health activities.

• Weekly after works and a collaborative, high-energy culture.

• Opportunities for professional and personal development.

Imagine a world free from microplastics where our planet thrives. At Grale, we’re not just imagining it - we’re building it. Plastics are made from petroleum and remain in our environment for thousands of years, while microplastics have already found their way into our oceans, food, and even our bodies. By 2050, there could be more plastic than fish in the sea. We’re here to change that - and we’re looking for passionate people to join us.

🏆 Grale has been awarded as the World’s Most Innovative Sustainability Startup - selected from 1,400 companies globally

🥇 Ranked #13 on the Sifted 100: Fastest growing startups in the Nordics & Benelux 2025

🏆 Awarded prestigious Global Tech Innovator - chosen among 2,000 technology companies worldwide

Interested?
We are interviewing continuously with the aim of filling the position as soon as possible. Apply today to join a team shaping a sustainable future! 🌱